Value Based Pricing Master Class - In Conjunction With Bristol Law Society

Value-Based Pricing One-Day Masterclass | Bristol

The professional services market is changing fast.

AI is causing law firms to reassess how they charge for their services. Clients are asking sharper questions. Lawyers are questioning whether the billable hour is still fit for purpose. And firms that want to remain competitive need to think seriously about pricing, value, scope and profitability.

This one-day Value-Based Pricing Masterclass is for law firm leaders, partners, heads of department, pricing champions and anyone interested in moving beyond simply selling time.

Hosted at the offices of Osborne Clarke in Bristol on Thursday 10 September 2026, this practical and interactive session will explore how law firms can start implementing value-based pricing in a structured and sensible way.

During the day, we will look at:

• What clients really want when they buy legal services
• Why AI makes the billable hour look increasingly exposed
• The core principles of value-based pricing
• How to create pricing options that give clients genuine choice
• How to scope properly and reduce scope creep
• How to start building a practice-area pricing guide — the Big Book of Usefulness
• How to approach VBP as a change management project
• The headline elements of Shaun Jardine’s 8 P Point Plan™ for implementing value-based pricing in a law firm

Delegates will receive practical tools, training materials and access to Declan AI, the world’s only pricing penguin, to help them make a start back at the office.

This is not a theoretical lecture about why the billable hour is flawed. Most lawyers already know that.

The bigger question is: what do you do instead, and how do you take people with you?
Date: Thursday 10 September 2026
Time: 9.30am to 4.00pm
Venue: Osborne Clarke, Halo, Counterslip, Bristol BS1 6AJ
Includes: Refreshments, working lunch, training materials and access to Declan AI

Places are limited.

To book or request further details, contact Shaun Jardine at [email protected]